Understanding your link analytics

Open Analytics from the admin sidebar to see the Overview dashboard for your whole profile: total profile visits, link clicks, and block clicks over a range you choose (7, 14, 30, or 90 days), a trend graph of all three over that range, your top 5 performing links and top 5 performing blocks, and where your traffic comes from — referrers, countries, and devices. Click any link or block in the top-5 lists to open that item’s own analytics for more detail.

For a single link or block, open its options menu (from Branded links for links, from Arrange in the Content tab for blocks) and choose Analytics.

What the per-link/per-block view shows

• Lifetime clicks — the total number of clicks that link has ever received.
• A past-7-days chart — a bar for each of the last seven days, showing that day’s click count.
• Top referrers — the sites people clicked from most, over the past 7 days.
• Top countries — where clicks came from, over the past 7 days.
• Top devices — the device types clicks came from, over the past 7 days.

Each breakdown shows up to the top 5 entries. If a link or block hasn’t received any clicks yet, or hasn’t received any in the past 7 days, that section says so instead of showing an empty chart.